It all started with this: what if we could help make the lives of people with disabilities better. Many companies offer ramps, wider isles, talking ATMs, accessible washrooms or automatic doors. But we saw a widening gap between the physical and digital world for people with disabilities.
Our solution then became the catalyst in helping educate purpose-driven organizations on the benefits of enhancing the digital customer experience for people with disabilities. We were soon able to form a global coalition of private and public sector organizations, who came together to create an inclusive web experience.
We didn’t stop there. We worked closely with organizations like the ANA (Association of National Advertisers) and inaugurated the People with Disabilities category in their annual Multicultural Excellence Award. The 2014 winner was Duracell for ‘Trust Your Power,’ the 2015 winner was Kimberly Clark’s Kleenex for ‘Unlikely Best Friends,’ and Duracell’s ‘Stay Connected’ won in 2016.
We are headquartered in Toronto, Canada, and have offices in the United States and Brazil.